Dan TaarinDESIGN RESEARCH for DESIGN STRATEGY
know your users
shape ux strategy & innovate great digital products with reliable user insight
I discover essential user insights to help digital product designers craft user experiences that fit best with customer expectations
Across channels, networks, touchpoints, & devices, understand your users needs, attitudes, behaviours, and the context of use of the product you are launching.
Involve users in defining journeys, scenarios, tasks, and UX concepts.
Innovate by involving users directly in iterative design experiments.
Involve users in rapid prototyping design concepts.
Ensure your product user experience is delightful, usable, & fit for purpose.
Test the usability of your user journeys & interface elements.
Analytics for UX performance measurement against your KPIs.
Remote research for qualitative insight into UX performance.
IA, IxD, iterative prototyping
Mentoring & training
- Mastering research methods
- Analysis of findings
- Reporting to effect change
Analytics & measurement
Video & presentation
Instead of guessing which product user experience propositions will succeed, find out. Meet your users, understand their behaviours & expectations, focus design effort on desirable & effective user experience.
Analytics can show you have an issue, where it is, and how much of a problem it is. Qualitative research can identify what the problem is with a user experience design, why it matters, and how to fix it.
Benefits of Design Research
identify conversion & engagement issues
innovate or optimise for best product—customer fit
What's your story?
Who are you designing for? Who are your customers, your product or service users? What’s your most pressing digital business challenge? What do you need to find out?
What do you need to find out? How can I help?
Recently I have lead, managed, or delivered user research for
Get me on your team
Design Research for UX Design Strategy
Since 1997 I have been involved in the user experience design of digital businesses, services, and products.
From designing a new consumer bank, to optimising the micro-experience design of a globally used search engine, I have a breadth and depth of experience in designing successful user experiences for media, retail, mobile telecoms, finance, public sector, publishing, and small business and organisations.
I now focus primarily on involving users and user insight in the process of defining product and UX design strategy.